Verena began her journey in the beauty industry as an esthetician in 2006, became a licensed cosmetologist in 2015 and opened her salon Velvet Rifle in 2018. Behind the chair, Verena strives to build genuine relationships with her outgoing and energetic personality. Her passion for her career is expressed in every hairstyle and color. Continued education is her jam, as she loves to keep up with all current styles and trends!